Advertising Basics

Guest post by Darla Mittler, CEO of Darla Mittler Document Magic.   Facebook is a busy place. Google+ is growing by leaps and bounds. Twitter can be even more hectic as you try to follow your tweet stream. Standing out in the realm of social media takes some doing. There are times when the old…

Read More

Getting Organized

Originally posted at: Getting Organized   All disorganization is caused by one simple phrase: “I’ll get to that later.” Items arrive such as papers etc. and are not dealt with immediately. You know the old saying “a place for everything and everything in its place.” This is the ultimate truth about being organized.   The…

Read More

Christmas with the Kranks = Business Lesson: Respond to Market Demands!

“Christmas With the Kranks” is a slapstick comedy based on a book called “Skipping Christmas” by John Grisham. The upshot is that the protagonists, Luther and Nora Krank (played by Tim Allen and Jamie Lee Curtis), want to “skip” Christmas because their daughter is spending Christmas overseas in the Peace Corps. They plan to take…

Read More

Jingle all the Way = Business Lesson: Serendipity Happens!

Way back before Arnold was Governor of California, he starred in a Christmas caper called “Jingle All the Way.” As workaholic Howard Langston, Arnie races all over town on Christmas Eve, in search of the blockbuster toy “Turbo Man,” which he promised his wife he’d pick up months before. Since it’s the only present on…

Read More

How the Grinch Stole Christmas = Business Lesson: There’s Someone for Everyone

If you haven’t seen the original animated Grinch movie from 1966, you’ve likely seen the Jim Carrey version from 2000. But if you missed that one, too, here’s the recap: Green Grinch hates Christmas and hates the Whos, the sweet and lovable inhabitants of Whoville, who adore the holiday – but who have lost sight…

Read More

The Little Drummer Boy = Business Lesson: All gifts are to be honoured!

Even if you haven’t seen the animated special, you’ve probably heard the story or the song. But here’s a recap if you’re unaware: The three Wise Men and the shepherds are heading to see the Baby Jesus, and the little drummer boy comes along for the ride. He is embarrassed when he has no gift…

Read More

Elf = Business Lesson: Enthusiasm is contagious!

Take a six-foot tall adopted elf named Buddy (played by Will Ferrell) who wants to find his birth father, make that father the prickly James Caan, and throw them together in the midst of New York City and see what happens. Buddy wants a warm and cuddly family reunion; his father Walter wants nothing more…

Read More

Outsource your “Busy Work”

All businesses have certain tasks and activities that must be accomplished on a regular basis in order for the business to continue to run and function: telephone calls; emails; filing; bookkeeping; documents; etc. etc., etc. Every one of these tasks and activities do nothing to generate profit for the business, although they are essential for…

Read More

Basic Business Knowledge is Vital

All businesses have two things in common, no matter what type of business or where it is operated. It is a business and it must be run like a business! While a college degree in business or accounting is not essential, knowledge of at least some of the more simple and basic business practices is….

Read More

Be the 10%

Every day millions upon millions of people are dragging themselves out of bed, taking a shower, getting dressed, gulping down a quick cup of coffee, and maybe scarfing down some breakfast if there is time, to head out to jobs in big office towers or factories; the brick and mortar world. All the while these…

Read More