Cheers to a new year and another chance for us to get it right. (Oprah Winfrey)
Christmas with the Kranks = Business Lesson: Respond to Market Demands!
“Christmas With the Kranks” is a slapstick comedy based on a book called “Skipping Christmas” by John Grisham. The upshot is that the protagonists, Luther and Nora Krank (played by Tim Allen and Jamie Lee Curtis), want to “skip” Christmas because their daughter is spending Christmas overseas in the Peace Corps. They plan to take...Continue reading
Jingle all the Way = Business Lesson: Serendipity Happens!
Way back before Arnold was Governor of California, he starred in a Christmas caper called “Jingle All the Way.” As workaholic Howard Langston, Arnie races all over town on Christmas Eve, in search of the blockbuster toy “Turbo Man,” which he promised his wife he’d pick up months before. Since it’s the only present on...Continue reading
How the Grinch Stole Christmas = Business Lesson: There’s Someone for Everyone
If you haven’t seen the original animated Grinch movie from 1966, you’ve likely seen the Jim Carrey version from 2000. But if you missed that one, too, here’s the recap: Green Grinch hates Christmas and hates the Whos, the sweet and lovable inhabitants of Whoville, who adore the holiday – but who have lost sight...Continue reading
The Little Drummer Boy = Business Lesson: All gifts are to be honoured!
Even if you haven’t seen the animated special, you’ve probably heard the story or the song. But here’s a recap if you’re unaware: The three Wise Men and the shepherds are heading to see the Baby Jesus, and the little drummer boy comes along for the ride. He is embarrassed when he has no gift...Continue reading
Elf = Business Lesson: Enthusiasm is contagious!
Take a six-foot tall adopted elf named Buddy (played by Will Ferrell) who wants to find his birth father, make that father the prickly James Caan, and throw them together in the midst of New York City and see what happens. Buddy wants a warm and cuddly family reunion; his father Walter wants nothing more...Continue reading
Quote of the Month
Failure is only a temporary change in direction to set you straight for your next success. (Author unknown)
Quote of the Month
Twenty years from now you will be more disappointed by the things that you didn’t do than by the ones you did do. So throw off the bowlines. Sail away from the safe harbor. Catch the trade winds in your sails. DREAM! DISCOVER!” (Mark Twain)
Plan Your Time
Everything that you do in your business is going to take up some of your time. It’s the plain and simple truth. No getting around it. It’s so easy to get bogged down with the insignificant things that pop up, leaving little time for the significant, like actually doing business. The key to all...Continue reading
Who is your target market?
Your Target Market is the group of people who are most likely to use and benefit from your product or service. But before you can sell to your target market, you first need to know who they are and understand what they want. Here are a few things to think about in deciding who...Continue reading